Accountability
Impact
Impact is worth stating only when it can be evidenced. This page sets out the measures being tracked; verified figures are published as they are confirmed.
Opportunities created over time
Employment is the clearest record of enterprise doing its work. These figures are updated as the businesses grow, alongside the year-by-year record below.
- 150
- Direct jobs
- 1,000+
- Indirect jobs
People employed directly across the businesses Brian has been involved in building.
Additional livelihoods supported through suppliers, farmers, distributors and partners.
The chart is ready; the year-by-year figures will appear here as they are verified.
Employment
Productive employment is the most direct measure of whether a business is building capacity rather than simply trading.
Measures tracked
- Jobs created
- Jobs supported
- Roles by sector
Figures for this area are published as they are verified.
Agriculture
Agricultural impact is measured by what happens to the people and land inside the value chain.
Measures tracked
- Farmers engaged
- Acreage under production
- Production volumes
- Value chain development
Figures for this area are published as they are verified.
Financial Inclusion
Payment infrastructure matters only to the extent that it is used, and used by people previously left out.
Measures tracked
- Users served
- Merchants onboarded
- Transaction infrastructure deployed
- Markets served
Figures for this area are published as they are verified.
Infrastructure
Physical assets outlast the businesses that build them, and continue to enable activity long afterwards.
Measures tracked
- Projects developed
- Assets created
- Capacity delivered
Figures for this area are published as they are verified.
Sport
Support for sport is measured in athletes, teams and community activity, not in visibility.
Measures tracked
- Athletes supported
- Teams supported
- Events held
- Community initiatives
Figures for this area are published as they are verified.
Documented
- 300km ride from Nairobi to Eldoret for blood disorder awareness
A ride of more than 300 kilometres in a single day in support of Little Bags of Life, raising awareness of aplastic anaemia and other blood disorders.
April 2026 · Citizen Digital (external link)
Entrepreneurship
Backing other builders compounds: each business created carries its own employment and capability.
Measures tracked
- Businesses created
- Capital deployed
- Opportunities enabled
Figures for this area are published as they are verified.
This page is designed to grow into an annual record, with figures attributed to a date and a source.